Friday, November 30, 2012

Helmet Stickers


Stickers can be very effective imagery if used the correct way. Those interested in motorcycles will start looking at the protective gear they wear in different ways. With the ability to print any graphic at any size wanted you can spend less money on helmets with cool graphics and images and buy the less expensive single color ones. Than head to Laser Sharp Sign Design where we can create you your own custom image for your helmet. We will install onto the helmet for you and just like that you have your own custom graphic helmet. Everyone wants to ride in style and now you can make your own. Another big advantage is when you get tired of the image you have on your helmet you can bring it in and create a new one. We will simply remove the sticker that is on your helmet and put on the new one. This is a great way for you to save money, ride in style, and leave yourself the ability to make changes.

Before/After Signage


World of Floors in Tampa Fl decided that it as time for an upgrade in their signage. As you can see in images they go from a plain white and red banner hanging about their door to a illuminated light box sign. The new signage makes their appearance much more professional and easy to read. Customers notice the way your company represents itself, seeing a banner represent a company that insures quality work leaves doubt in a customers mind. Having professional signage is the difference between showing up to an interview in pajamas or in a suit and tie. You have to represent your business the way you would want to be when trying to attract customers, high quality and professional. World of Floors also added a street sign to help attract more customers from the road. This is big for their business, now they can attract customers that may have never known they were there. Know with new signage and a new business logo created by Laser Sharp Sign Design's graphic artist World of Floors will draw much more attention and increase their customer awareness.

Before                                                                         After
Street Sign

Carnivals


Carnivals are always good for the family to get out of the house and have a good time. Games, rides, food, and shows for everyone to enjoy. One of the coolest things are the lights and images on the rides and stands through out the whole carnival. All of these images that are on the rides, the fun houses, food stands and games are vinyl material that is wrapped on to display these fun images. The food carts are pretty standard, they are lite up with lights and display images of their  food with pricing a slogan to get you coming their way. The fun houses are the best. Most fun houses are in the back of semi-trucks and have large amounts of space for crazy "carnival" type imaging. Through the inside and out of a fun house you can be very creative on the imagery. Games are also great to deck out and grab attention. The people that run the games are always haggling you to come try their game and show you that its possible even though you know your probably going to get screwed over. Something that always grabs my attention of a cool game besides the prizes is the graphics and images around the game.
Carnivals use signage in big ways that most people dont think about. I guarantee that most people that read this will have previosley thought that all these things at a carnival were painted on. Their not because vinyl material gives a better image that will hold up longer in whetherand will be more durable. Carny's are always traveling they can be worried about their signage being damaged, by wrapping their rides, games and food carts they are insuring the best durability possible.

Friday, November 16, 2012

Sponsorship's


Sponsorship's are great ways to advertise and get your business recognized. Although they come at a cost they are very effective and have a time period which they will last. At Laser Sharp Sign Design we get a lot of banners requested for sponsors at places such as sporting facilities. This type of banner may be laid out different then one you would put right in front of your business. When you are creating a sponsorship, in this example were gonna create in for a sporting facility, you want to grab attention give as much information as possible. This may be a case where you want your banner to have a background. A background that we previously did for a sponsorship was a baseball field with the company information over top of it. This makes the banner relate to the environment that it is in, then when people see what company the banner is for they will start to relate baseball to the banners sponsor.

In the image below you see the background of the baseball field with Fish Hawk Pizzeria in bold red letters that stand out and give plenty of information. When people see this sign they will relate baseball to pizza. For Fish Hawk Pizzeria this has generated a lot of business, now when games are over people have the idea of pizza in their head and they go there to get some.


Vehicle Wrap vs Custom Paint Repair


When you get a new vehicle wrap or paint job on your car your not thinking about the chance of an accident afterwards and what the repairs will cost just for your paint. Obviously if you have a big accident the paint is no longer a worry, but I'm talking about little scuffs and scratches, although they may be small they are very noticeable and can be costly. The cost for you to repair something like this on your custom paint job is far more expensive then the cost of repair for a vehicle wrap. With a custom paint job they will be required to buffer out damage and the remaining paint in order to have a good starting point and make it look like nothing ever happened. Which brings me to my next point. Unless the person painting your car is absolutely excellent at was they do you will notice dis-figuration in the paint, whether it be slightly of on design or color.

With a vehicle wrap getting a scratch or scuff is not to big of a deal. As a matter of fact if the scuff is minor enough there is a good chance that the vehicle wrap protected your original paint from any damage. If that's the case, you simply pay for the little material we need to use to replace that panel of the car. We simply rip of the vinyl that was there and apply the new one. If the design is eccentric then is also takes skill to get everything matched up and back into place, but this is much simpler because there will be no dis-figuration in color. Once the vinyl gets replaced no one will ever be able to tell anything happened.

Keep this comparison in mind when your thinking its time for a new paint job. Vinyl wraps are more reliable, durable, and less expensive to repair.
 

Friday, November 9, 2012

Etched Glass


Etched glass is the type of look you usually see when walking into a business such as a bank. It has a defined look that allows for privacy but also looks professional. It is frosted out glass blurs out everything in the room. Although it is a cool look you have to be careful in the ways you use it. It is very hard to read small etched glass lettering on doors and even harder if the light is hitting it the wrong way. Etched glass needs to have proper lighting  and environment in order to look good. I would suggest not using it as the small lettering on the outside of your office door. If you have big letters or an image such as your logo that would be much more visible in etched glass. This is a very unique look that will add a little more class to your office.

Proofs


When working with customers, whether it be on a banner, poster, retail sign, vehicle wrap, ect we have the ability to give them a proof. This is a virtual image of what their signage will look like, this is very helpful because if we were to just print things there would be things wrong and when we have to reprint that waste time, money and materials. It is important to us to have the customer satisfied before we even print. Proofs are a great way for us to work with our customers on making their image look exactly how they want it. It also allows us to be creative and give them different options to choose from. If a customer is unsure of what they want our graphic designer will come up with 2 or 3 proofs for the customer to choose from and get ideas.

The following images show the proofs of a vehicle and trailer wrap. They are images of what they would look like after we applied the new wraps.





Black Escalade Wrapped in Stormtrooper White


The following pictures show the process of a black Escalade be wrapped in Stormtrooper White. Panel by panel the Escalade turns into a new vehicle. You will also notice that the rims had some touching up to go with the new white.













Thursday, November 8, 2012

Work Trucks


Companies that provide a service usually have a fleet of work trucks to go on job sites. These trucks are a big investment, but if used correctly you can use that as a huge advertisement tool and gain a lot more business. When you make this investment one of the first things to mind should be making them into billboards on wheels. Whether you choose to go vehicle wrap or decals your trucks should be plastered with your logo, name and information about your company. It is a huge advantage to have trucks like these on site because now you are physically showing people who drive by the service you provide. When people see what you are doing the first thing they will do is look for your work truck. This is where it is important not only to make sure that you are advertising on your truck, but doing it to the best of your ability. I have talked a lot about the signs that represent you, this has the same effect. If people see the service but then see a truck with beat and worn signage representing the company they will most likely keep passing by without a care. But if your truck has good color and graphics that will grab peoples attention and make them more interested in the service that you are providing. It goes back to looking professional, even with the economy in a slump people still want professional work, its essential that they get things done right the first time and there's no better way to show that your that company then giving them a great first impression from your image.

The below images show a work truck before and after getting updated signage. It makes the truck much more visible and easy to read. Customers don't look at the type of work vehicle you use, they care about the image that you create for yourself. People will recognize a vehicle with good signage on it no matter what type it is, that is your advertisement and its what convinces people to use your service.




Window Decals

Window decals are easy and inexpensive way to advertise or just put a special image to you on your car. Driving around the streets you see many cars with stickers on their back windows, some are funny, serious, political or are advertising for a company. Window decals are great because everyone who pulls up behind you is going to read what your window has to offer, if its advertisement for your company then you are easily increasing the awareness of your company. If this is something you are interested you can stop by at Laser Sharp Sign Design, will get you in and out with a new image on your back window. People will notice the new addition to your vehicle and you will increase your presence in the area.



The Signage That Represents Yo


The sign that is on your company or by the road where your company is located is the sign that represents you. This is the sign that everyone sees while passing by. Think about times where you have passed a building with beat and worn signage, that is the same impression that you get on the company itself. If a company cant take the time and money to make themselves look go then what are they going to be able to do for you. That is the same mindset you have to have for your own company. You want people to pass by with the impression that your a professional at what you do. Believe it or not that starts with the signage people see. That gives them their first impression so make sure that it is a positive and professional one.

The below images show the transformation of AGS Stone replacing their old worn signs with new and improved ones. They look much more professional and up to date. The new signs attract attention and will bring in more customers.






Monday, November 5, 2012

Stripes


When thinking of ideas to wrap your vehicle stripes are always a good way to add character to your car. The original down the center stripe is not the only one in style anymore. Although it is still a great look many car manufactures have started to have more slim and sharp stripes down the sides of vehicles then the big solid one over the top and hood. You can really change the look of your vehicle just by having a stripe, you should focus on the lines of your vehicle and design a stripe that follows in order to give your car that sharp look.
  
Now comes the installation of your stripe. Laying down a stripe on a vehicle is a careful process which you want to take time with. You want to be sure that your stripe is strait and that it also does not crinkle or rip. There are a few ways to lay down a stripe, all which need some precision  First you can lay down the color vinyl that you want the stripe to be. Once you have it on the part of the vehicle you want you can make the necessary cuts to get rid of the excess vinyl and be left with your stripe. Another way to have a perfectly strait stripe is to use cutting tape. This is like a painters tape that you lay down under the vinyl you want to cut. So you would put the cutting edge of the tape where you want your stripe to start/finish. After placing the tape where you want it you lay your vinyl stripe, then you simply pull from one side of your tape and it make a perfectly strait cut for your stripe. Stripes are an easy and inexpensive way to add some charisma to your vehicle, use creativity to give your vehicle a custom stripe.
  

Decals


Decals are a good way to add effects to your vehicle without getting a full vehicle wrap. There are an endless number of decals you can get to put on your vehicle. A decal can be an image or wording of the customers choice that can be placed on any part of the vehicle to make it more then just a colored vehicle. A decal can be placed anywhere on a vehicle, the most common parts are the hood, tailgate, or side door panels. Decals can be used for looks, like adding an image of something that interest you or they can be used to advertise your business. You can take your name and logo and put it on the hood and side of your car, this wouldnt be as effective as a vehicle wrap but it still gets your name on the streets. You may loose some information such as a number, address and small details of what your business is about but one way or the other you are still getting the name of your business seen by thousands of people. Decals are a great way to advertise and also a great way to give your car the special custom look if thats what your looking for.

Rim Wrap


Sometimes when you change the color of your vehicle the color rims you have don’t look as good anymore, but that doesn’t mean the style you have doesn’t still look good. Now instead of having to buy a new rim you can get them wrapped a different color. Whether you want something as simple as black or even chrome and gold. Any color you choose could be placed on your rims to better suit your car. If you are able to change the color of your car whether you wrap or paint it, changing the color of your rims is a good investment that is cheaper then buying new rims.
The idea of being able to wrap your rims really extends the creativity that you have in color, style and design. This gives you the ability to      have multi-colors and custom designs that no one else will have. Not many people know about being able to wrap your rims, its something that hasn’t caught on yet but will soon. Give your car its own unique rims for the best look.