Power of Signage

Signs are under rated and over-looked, just like long snappers in the NFL. Signs are very powerful and create a huge impact on the outcome of your company. Whether people realize it or not they are always scanning the roads while driving looking at all the different signs that over populate each side. Every corner you turn there is a new business complex full of 10-15 businesses each with its own sign. With that many signs for people to look at you need to make sure yours is the one grabbing thier attention. Customers wont know that they can go to your business for a product untill they see the sign that shows them your business is there, and when they see that sign they make their first judgement on the type of company you are, what you produce, and the way you portray your company. Your signage is like the initial greeting to your customers, if its hard to read and out of place not many people are going to go further then just reading your company name (if they can even do that). If your sign is easy to read and has good color customers will be able to read and make a positive first judgement on your company.

Signage goes beyond the front of your store. Billboards, banners, and most effective vehicle wraps. Vehicle wraps are one of the most powerful forms of signage. Creating hundreds of thousandof views per year for your company, a custom vehicle wrap can be the most economical and effective form of advertisment for your business. Vehicle wraps allow you to become creative so that you are catching the attention of other drivers while at the same time they are very informative. Vehicles have plenty of room to fit your comapany name, phone number and many examples of what your comapany is producing. Instead of sitting back and waiting for business to come to you, its like your going out and grabbing more business.

Your signage is the starting block of your comapny. If you dont make a good base its going to be hard to build up from there. Invest money to make your signs the one people are looking at. The turnover will be worth it and you will make your maney back in no time. Give us a call at Laser Sharp Sign Design and we will have you on your way to gaining more business with your new custom signs!